​A global view of consumer sentiment toward essential communications

If there is one element essential to our existence as human beings, it's the need to communicate. We are continuously searching for inventive ways to connect with those around us, and thanks to advances in digital technology and the myriad of channels now available to us, communication in the modern world is easier and more convenient than ever before.

This paper seeks to assist providers in the Financial Services, Wealth Management, Insurance and Utilities markets to navigate evolving consumer demands for essential communications.

With the rate of digital adoption rising steadily, consumer preferences are shifting, with 48.5% of consumers indicating they intend to switch from paper to digital communications in the next 12 months. This shows there is an ever-increasing need for companies to embrace the digital world.

How is the evolution of technology impacting consumer preferences? And how can providers ensure they're reaching their customer base and meeting evolving expectations?

To discover the answers to these questions and explore important insights into evolving consumer sentiment around essential communications, download our report today.

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