As Computershare has grown, the need to refresh and modernise our brand to align with where our business and clients are today was much needed!
With this in mind, we embarked on a journey of change.
We started by interviewing clients and employees across the world to understand what they thought of Computershare as a whole, as well as the business units they receive services from, or work for.
The results were positive! The insights gained from these conversations helped us realign and refresh our customer value propositions and modernise our brand and visual designs!
In the next few months, change will be in the air as we start to roll out our new look with modern fonts, colours and design elements.